From 2011 to 2015, Ever Active Schools (EAS) and the Alberta Schools’ Athletic Association (ASAA) worked to support healthy changes in the foods sold and served at Alberta school sporting events. Why? We believe healthy food environments should exist in settings that promote physical activity participation to reinforce a healthy lifestyle; and, we believe Albertans agree. In a survey of Alberta school coaches, teachers and athletic directors, 76% of respondents indicated they would support a policy mandating healthy food options at sporting events. Further, 85% of survey respondents would support prohibiting advertising of sugar-sweetened beverages at these events and 83% would support restricting sales of sugar-sweetened beverages at school concessions/canteens.

With funding support from the Alberta Healthy School Community Wellness Fund, the activities of the project fell into four phases: clarify, coordinate, influence and implement.